Svevik Industri AB Acquires Promoco Scandinavia AB

On June 4, 2024, Svevik Industri AB completed the acquisition of 90.1 percent of the shares in Promoco Scandinavia AB (“Promoco”) from the previous ownership group consisting of Sven Erik Grassón, Katarina Hilton, Peter Rydelius Mogård, Kristoffer Odenfelt, and Patrik Lundblad. The first four individuals will retain 9.9 percent of the shares in Promoco and will continue their operational roles within the company.

Promoco is a partner and supplier of electromechanical components and products. Their products are divided into four areas: electronic cooling, electric motors, current and voltage, and test probes and fixtures, where they offer extensive application expertise and a comprehensive range of products in collaboration with their suppliers. Promoco has a turnover of approximately 120 million SEK with an operating profit (EBIT) of around 12 million SEK. The company is based in Täby, just outside Stockholm, with operations also in Bjursås, Dalarna.

• “We are very pleased to welcome Promoco to the Svevik family,” says Johan Hårdén, CEO of Svevik Industri AB. “Promoco has a very impressive market position and will be a valuable addition to our corporate group. We look forward to a continued development journey together and getting to know Promoco’s employees, customers, and suppliers even better.”

• “This year, Promoco celebrates its 30th anniversary, and I myself have been involved in the business for 42 years. Today, Promoco has over 20 employees and a turnover of just over 120 million SEK. We are meticulous in choosing partners to ensure continued growth and security for our staff, customers, and suppliers. Therefore, I am glad that we are now becoming part of Svevik Industri AB, a group that shares our values and is committed to long-term ownership. With new energy and resources, we look forward to our future collaboration,” says Sven Erik Grassón, CEO of Promoco Scandinavia AB.

Contact:

Svevik Industri AB

• Johan Hårdén, CEO
• Tel: +46 73-385 92 19

Promoco Scandinavia AB

• Sven Erik Grassón, CEO
• Tel: +46 8 792 91 51